The Best Way To Give Them What They Want
Writing reader engaging content is one of the prerequisite of blogging. You do every thing in your hand to write great content, content that will keep your blog reader glued to your blog. But how about thinking up the post your audience has been longing? How to write what your blog visitor love to read? or how to determine exactly what kind of posts your subscriber wants to see in their RSS reader?
In this post I’ll be discussing 4 strategies you can use to write what your reader want to read.
Ask Them What They Want:
The easiest way to know what your reader want is to ask them what they want. Ask your readers to submit ideas for posts they’d like to see on your blog. Host a poll every now and then, with topic of your choice. Do this every couple of months and you’ll have a list of ideas you can turn to when you are out of stock with Post idea.
Look for Potential Post Idea in Comments:
Comments are one of the most interesting part of blogging business, your comment counts and quality of comments determines how successful you are and what type of reader you attracts. But the most interesting thing about comments is its ability to provide you never ending flow of good ideas for your blog post. Many A-list blogger believe in these, and that’s why they encourage comments.
Sometimes you reader will ask you to expand on a section of your post. Either he wants more information on a specific point, a more detailed explanation of one of your ideas or a clear explanation of something that’s confused them. Instead of answering it in comment, you can turn your answer in a full-fledged post and use the answer to drive more traffic back to your original article.
Analyze Your Search Engine Traffic:
This is one thing that I do every day (I don’t write every day though). Analyzing search engine traffic can give you wealth of information in them that can be incredibly useful. What questions or phrase are readers typing into search engines to find your blog? What Keywords are sending traffic? Which Long tail string is most relevant to your blog content? All this information can help you know how to optimize your blog for SEO even better and can give hints on what content to write more of.
Web traffic analyzing programs like Woopra and Google Analytic can be really handy here. They give you clear picture about your regular and search engine traffic. But if you want clear view of your search engine traffic then I would suggest you to install Lijit plugin on your blog and signup for 103bees. These two services give you thorough exploration of your search traffic.
Reverse engineer what worked in past:
Look at your blog’s most popular post. You can build on their success by adapting the same format to new content. Let’s say one of your most popular posts was about “How to Optimize your blog for Search engine” you can Capitalize on the success of the first post by creating and update version “How not to Optimize your blog for Search Engine” or “Things to Consider while Optimizing Your Blog for Search Engine”
Another effective strategy is to apply the same post format and headline formula to a new subject. Your list of 21 Most Influential Blogger could be followed by a list of 21 Most Stupid Blog Editors or anything you can imagine (as long as it’s of interest to your target audience).
Original Photo by Tom@HK
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I like the idea of getting post topics from comments. This allows you to hit two birds with one stone. You’re able to a write a post about something that at least some of your readers are interested in. At the same time however, you are able to affirm the idea that comments are important and are valued. So this allows you to further create a sense of community around your blog.
kouji@thanksgiving haiku poetrys last blog post..thanksgiving haiku poem
Regarding, “ask what they want”, you can also use tools instead, such as Google Trends to determine the interests of many readers.
bleuken @ Busby SEO Tests last blog post..Busby SEO Test Statistics
The comment idea is one of my favorites. I’ve come up with tons of posts that way.
Dennis Edells last blog post..10 Effective Joint Venture Ideas To Get You Started
It’s also about what you may want, and if its revenue for the work a Publisher does, a big part of any allowed Search on blogs should be the revenue the company is sharing with you. For revenue driven ones the next step is getting transparency from companies like Lijit on their actual revenue vs. the % the Publisher may or may not get, and use of our content when we decide to use either. P.U.B. has a F.A.Q. on the Lijit issue on our
http://www.lijit.blogspot.com .
If you have a program like Google Analytics, it gives you detailed information about what keywords you get traffic for, as well as the quality of the traffic from those keywords (or keyphrases). It’s awesome!
Justin@Airsoft AEGss last blog post..Green Camo Right Leg Airsoft Holster
The tip on looking to comments for post ideas is a great one! If its a common theme amongst many commenters, it should generate another round of thought provoking comments and possibly even more posts.
On a previous blog I wrote on, I was using a stat counter and found that a lot of my traffic was coming in due to an odd combination of words. The words actually ended up being an ault film star’s handle. That was fun.
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I get alot of my post ideas from comments. It tells you that at least one person is interested in the topic and maybe more will follow. It doesn’t always work, but it works out more often than not.
Anytime I’m having trouble thinking of something to blog about, I look over my comments on my blogs, myspace, and sometimes even facebook. It’s amazing the ideas you can get just from rereading past comments and conversations!
Ginis last blog post..10 Amazing, Unique Artists You Have to Check Out
Hi Sunil!
Going with comment idea is one very good thing, but what I lack in my blog are comments. I just have so many visitors from various search engines, but they just explore the site, click here and there, and leaves..LOL
By the way, Sunil, have you made any changes to your RSS Feeds? I am not receiving any emails from Blogger’s Lab these days.
Manish
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Manish – are you commenting on other blogs in your niche? Give to receive my friend; it works!
Dennis Edells last blog post..How Do You Check For Incoming Links?
This is what I learn from Bryan Clark,
Find out what people want and help them get it.
which is pretty much the focus of your article here. The problem is we don’t do enough to to find out what they want, do we?
It’s been a while, eh? How are you, pal?
Yan
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You definitely have to think about what they [your readers] want you to say, not just what you want to say.
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When I read the search engine traffic there are always a few surprises. Posts that get quite a bit of traffic because of one phrase or tag. The wording of the headline is very important. Headline help with Google searches and with getting the readers to click on the actual post.
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Thank you for this helpful advice. I wish I had thought about soem of the points that you make before. Everyone seems to do those list things and I have avoided them until now but it makes me wonder if I that was a good idea. I need to get working on a 21 best homeowner tips I think !
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I often ask people to leave a comment on a blog post I have written.It´s a good way to get more content but also good ideas for future posts.Forums are also good places to look for ideas.
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you could invite other bloggers in your niche to make a guest post,hassle free engaging content
there is lots of helpfull advice here. thank you keep posting.
Exactly. Instead of trying to convince people to do/buy something, just find out what they want and give it to them.
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you have given me some ideas in my new blog and I will use them so that I could start correct and earn a lot of traffic from this. Thanks man!
Hectic Capiznon Bloggers 2009s last blog post..Burn Your Hectic Capiznon Bloggers 2009 Feeds
Although you should give the readers what they want, I don’t think you should totally focus on that, focus on what you know best.
If you are looking for search engine traffic then there is no better way than finding keywords in your analytics, as you already know for sure what is being searched for.
I use Woopra and Google analytics for this
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You can also get post ideas fro reading the posts and comments of top bloggers in your niche because they have a wider audience and looking through their comments may also give you the feel me what people really need. Moreso, you can immediately write a complementary post and make a comment about it within the conversation while the topic is still very hot. I hope that helps.
Analyzing search engine traffic as a way of finding potential post ideas is so simple that it’s easy to overlook. What a great tip. I think checking comments on related blogs, in addition to your own, might also be helpful.
what if you write something about what they really hate instead of what they really like? It will give you a lot of readers and people to react. what do you think?
Capiznon Bloggers last blog post..Approving Comments Does it Helps?
You are right, you must analyze your topic in order for it to even be seen by the readers! I have a new blog, and I have been updating it over a period of 1 year. It is a lot of hard work, as some times I do not feel like writing a post. But I never get any real good comments at all from any of my readers. I tried spicing up my blog to make it look better such as adding pictures and changing color fonts and bolding subtitles. Well see.
These are very good advices to generate more traffic! It has the perspective to capture the attention of the viewers to like what they want to read.
Google Analytics it gives detailed information about what keywords you get traffic as well as the quality of the traffic from those key phrases. But having credible info really does the job.
List works really well with blog audiences. I also found that if you want to catch attention you can talk negatively about a subject that everyone is praising. It gives you a lot of attention and even some good place in the serps.
A blog exists in the best interest of the readers so it’s important to write what your readers want to see.
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